Instant Gratification

Our exposure to mass media has changed the way we expect technology to work for us on a day-to-day basis. Technology, has forced us to change the way we connect with our peers, with work, and other day-to-day activities. Prior to change in technology, we did not live in a society where instant connection was something we thrived and lived form. Currently, our culture has conformed to new technology, which makes us want to be connected instantly. This has changed the way we communicate and interact with each other on a day-to-day basis. There have been many recent additions to instant gratification, which include technology upgrades such as Pay-As-You Go Mobile, Uber Rides, and new social media applications. According to Hreha, “All of these products take a part of life that used to require a bit of effort and patience and make it easy and nearly instantaneous. In most cases, the price increase for these conveniences is low enough that the time and effort advantages more than outweigh the marginal monetary costs” (Hreha, 2014). Although these items can be costly in some scenarios, the instant gratification of “Gotta have it now” is what is most important to us in our society. A recent Notre Dame magazine article talks about the need for instant gratification. It discusses the important of we utilize technology to have instant gratification not only personally but professionally as well. As technology continues to grow, instant gratification will only continue to get worse and we will continue to rely on technology to give us everything we need when we want it. This community that we live in of instant gratification brings us full circle to the evolution of technology and the way we will continue to use it for years to come to help enhance our workplace, our social lives, and our day-to-day activities. 

Notre Dame Magazine Link: http://magazine.nd.edu/news/27926-gotta-have-it-now-right-now/

References

Alsop, R. (2012, December 1). Gotta Have It Now, Right Now. Retrieved August 31, 2015, from http%3A%2F%2Fmagazine.nd.edu%2Fnews%2F27926-gotta-have-it-now-right-now%2F

Hreha, J. (2014, August 31). One Of The Biggest Trends In Technology: Instant Gratification. Retrieved August 31, 2015, from http%3A%2F%2Fbigthink.com%2Fwikimind%2Fone-of-the-biggest-trends-intechnology-instant-gratification